Here at NVS, we try to focus on situations that small businesses find themselves in on a daily basis and share those solutions with you. Doing research for our own client surveys, we stumbled upon some options that big businesses have been taking advantage of for years. Social media, email marketing and follow-ups are also a great way to get reviews from the public. However, small businesses don’t always have the reach or deep pockets to get back the kind of feedback that will really help propel their business into the next phase. Knowing where you stand in your industry can make or break a business with few clients and fewer employees.
Keeping up with how our clients and customers feel about our business is one big way that marketing has changed. Admittedly, technology has a big influence on how we can now connect with those that use our products or services. It is up to us, as small business owners, to do all we can to reach out for the information that is available at our fingertips. When making surveys to get feedback for projects, in this day and age, software and online tools are your best bet on creating something that looks fresh, professional and even interactive. Some of these services can be costly so be sure to navigate all avenues to find what is best for your business.
Google Forms – (Free)
- Unlimited surveys
- Survey answers collected in Google spreadsheets
- Many theme options
- Add images and videos
- Links for email or website
- Add collaborators
Survey Monkey – (Free – $780/year)
- The most popular survey tool
- Templates, interactive menus and data analyzation
Free version includes
- 10 questions
- 100 responses
- Basic templates
- Customization
Typeform – (Free – $240/year with a pro+ coming soon)
- Elegant themes and designs
- Many free templates
Free version, or CORE plan, includes:
- Unlimited questions
- Unlimited answers
- Data export
- Reports
Client Heartbeat – ($29/month – $449/month)
- Advanced reporting features
- Alerts of negative comments
- Analysis of data
- Competition comparatives
- Testimonial widget for website
Basic version includes:
- 50 contacts
- 2 surveys per contact, per year
- Company branding
- 24/7 support
Survey Planet – (Free – $15/month)
- Printable survey results
- In-question images
- Export to Excel (Pro version only)
Free version includes:
- Unlimited surveys
- Unlimited questions
- Theme options
- Embedding codes
